Technical SEO
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What Technical SEO Do You Offer?
Ardú Digital optimise your technical SEO to improve crawling, indexing, keyword ranking, increasing site speed and much more.
Why Does Your Business Need Help With Technical SEO?
Technical elements of your website are critical to improving your site’s performance in the search engine results. With our help, technical optimisations will give you the edge over your competitor by helping search engines crawl and index your website much easier.
Technical SEO helps search engines like Google understand the relevance of your content to users’ search queries. This will help boost your web page to more relevant keyword searches. We will make sure that you have a technical advantage over your competitor by adding/fixing any HTML tags and optimising your website’s user experience.
What Are the Benefits of Technical SEO?
✓ Increase Organic Traffic
✓ Increase Search Engine Ranking
✓ Identify Technical Content Weaknesses
✓ Improved User Experience
What Does Technical SEO Consist Of?
Technical SEO covers a range of topics to improve the overall technical SEO of your website.
On-Page SEO
On-Page SEO covers all the content visible on your website but also the HTML code and tags that can’t be seen but that Google crawls. These elements include page titles, meta descriptions, alt tags, URL structure and programming languages like Javascript. All of these can impact how Google understands the content and quality of your website’s content.
Crawlability & Sitemaps
A lot of businesses we have worked with have no sitemap or lack a structured sitemap. A sitemap is like a roadmap for your website. It communicates to search engines the layout of the site and which pages are the most important. We will help you generate an XML sitemap for your website. We will also help you use your crawl budget more efficiently going forward.
Internal Linking
Internal links are clickable hyperlinks that point to some other page on your website. Search engines use your internal links to navigate through your website. Internal links communicate to bots your site architecture and keep users navigating and exploring your site rather than pressing the back button to return to their web browser or the search results pages.
Internal links are clickable elements on a page that points to somewhere else on your website. They are internal as they always stay inside your website. Search engines use these internal links to navigate through your website. They also help users navigate around your website. A user might click on an internal link after reading an article rather than leaving the website.
Building up your internal linking structure can also elevate your domain. We can help repair broken links, implement redirects and build a relevant internal linking structure.
Website Speed & Performance
Another essential part of technical SEO is the performance of the website. It is a key factor in importing website rankings. We all hate a slow website, and if search engine crawlers see that your website is loading slowly, you are unlikely to be shown to users even if you have the best content under a keyword.
It doesn’t just impact your search results. It also impacts users who are thinking about making a purchase. They are not likely to wait for your website to load to purchase a product. They’ll just hop on to another website.
We can help with any speed issues on your website and ensure your pages load quickly on desktop and mobile.
Technical SEO FAQs
Technical SEO focuses on improving the technical aspects of a website. It is done to increase the ranking of pages in search engines. The pillars of Technical SEO include making a website faster, easier to crawl and more understandable for search engines.
Yes, Technical SEO is essential as it ensures that your website is easy to use and free of any technical issues. Possible issues can prevent your website from being ranked in the search engines.
Technical SEO can be complex, but it is much easier to work on once you understand it. You will most likely need an SEO expert if you are having any technical SEO issues with your website.
Technical SEO focuses on any SEO work that is done aside from writing content on the website. On-Page SEO is all the things you can do on your website/content. Off-Page SEO refers to all SEO which takes place beyond the website.
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Increase your organic traffic online today with our range of SEO Services.